Internet Marketing Mistakes I Made When I First Started Online.

I’ve been thinking of what to write in our blog to welcome 2011. Finally I decided to talk about some of the internet marketing mistakes that I’ve made in the past, not last year, but since I started venturing out online.

I hope my experience can help you avoid some pitfalls and hence smoothen your online journey in 2011.

Without further ado, here are the internet marketing mistakes I’ve made.

Mistake #1. Not believing that internet marketing is for me

This has to be the TOP mistake that I’ve made.

Back in early 2000, I was already learning about internet marketing and trying a few things without any success. My mentality was “let’s see if I can make some money online”.

I was never serious about internet marketing because I had so many other options of making money at that time.

After a few years, I failed in ALL my brick-and-mortar businesses and I was $50k in debt with the bank. At that time, online business was my last chance, as the initial investment was minimal. It was a case where I either made it online or I would have to shelve my dream and get a job.

Now it seems to be a blessing that I failed in all my offline businesses.

Mistake #2. Lacking marketing plans

Whenever I have a good idea, I’ll act on it. But there were not one, but two occasions where I spent months preparing and building a new website and when everything was ready, I realized that I had no idea how to market that website!

Of course, those websites are now sitting there collecting virtual dust, while serving as a reminder for me that I must have a foolproof marketing strategy for a new website even before I register the domain name!

Mistake #3. Hoping that there is a holy grail

There was one time when I bought a 100,000 email list from a renowned internet marketing guru, naively thinking that even if just 1% buy from me, I will be rich!

I prepared a good opt-in offer, since I knew I needed to convert it from a cold list to a warm list, and I also prepared a series of autoresponder to convert the opt-ins to buyers. Everything seemed ready, but when I massed mail to the list, I hardly got any click through, not to mention opt-in or sales.


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Greg.
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