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Common SEO Myths - Free SEO Tutorial (Part 5)

In this tutorial, we will discuss some of the common SEO myths that are pretty important and you should be aware of. Without further ado, let’s start……

Step 1: You need to post new articles to your website regularly

Google loves new contents? Yes. That’s not a myth. But that doesn’t mean Google hates old contents. On the contrary, Google loves old contents even more!

Truth is, I have many websites that I hardly touch for years. Yet they are still getting traffic from Google, and the traffic is increasing as the website ages, because AGE is an important factor in SEO.

The notion of Google loving new contents is because Google will give new contents a search result boost, based on the assumption that new content has some kind of ‘news value’.

For example, if you post a new article to your blog, that article may quickly appear on the first page of Google for the keyword you’re optimizing. But a few days later, that article will lose its ‘news value’ and it will have to compete with other webpages, based on the amount of backlinks and other SEO factors.

An advantage of posting new articles regularly is that it will increase the frequency of the search spiders visiting your website. That will affect how soon your new content is indexed, but it will not affect your search engine ranking at all.

Step 2: You need ‘quality’ backlinks to succeed in SEO

If you have been reading blogs from official SEO experts, they will all tell you the same story. Get quality backlinks!

How on earth can you find so many quality backlinks? Try asking someone with just a PR3 website to link to you and see if you can get any reply from him. Even if he does, try doing it for 100 of your webpages!

The only workable way to get quality backlinks seems to be buying links, assuming you are superbly cash rich. But link buying has been condemned by Google. Try it if you dare. I’m serious. You may not be caught.

The truth is you don’t need quality backlinks to succeed. Rather than spending your time seeking or dreaming of quality backlinks, spend you time to try out tools and systems that you can leverage on to build more “legitimate” backlinks with less effort from you.

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Greg.
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